Motion Graphics Designer | Creative Marketing Designer with 7+ years building high-performing campaign creatives, visual identities, and brand systems across digital, social, and video channels. Proven ability to concept, develop, and execute global marketing campaigns from brief through final production. I've spent years as a Marketing Creative building visual systems and multi-channel brand campaigns across creative, marketing, and production teams. I'm actively learning how integrating AI tools can enhance creative workflows to accelerate ideation and production.

Technical Skills

  • Creative & Design

    • Photoshop, Illustrator — Graphic design, compositing, and asset creation

    • Lightroom — Photo editing and color grading

    Motion Graphics & VFX

    •  After Effects — Motion graphics, 2D rigging (Duik), VFX, 3D compositing (Element 3D)

    • Maya — 3D rigging, light animation

    Video Production & Editing

    • Premiere Pro, Final Cut Pro, CapCut, VN — Short form social video editing, video editing, post-production

    • DaVinci Resolve — Color grading, video editing, and post-production finishing

    Game Engine / Real-Time Tools

    • Unity — In-game screen capture, cinematic imagery, prefab setup, and asset integration for marketing use

    Project Management & Collaboration

    • Jira, Trello, Notion — Task tracking, team collaboration, and UI/creative workflows

    • Familiar with Figma for digital layout and collaborative design workflows - actively building proficiency

    Additional Software

    • Adobe Firefly, Midjourney, ChatGPT, Claude

    • AE Cinema 4D, Blender

    • Canva, Cavalry

EXPERIENCE

Multimedia Designer, UA Creative Team

Niantic Inc.- San Francisco, CA February 2025 - November 2025

Created marketing assets and interactive playables for Pokémon GO and other projects, designing video ads, static visuals, and GIFs while developing playables through Craftsman+ to support global marketing campaigns.

  • Concepted and produced global campaign creative for Pokémon GO across digital social and marketing channels - developing visual identities and assets that scaled across multiple touch points.

  • Resized and localized static banners and GIFs to support global marketing campaigns and social media initiatives.

  • Selected as the first creative lead for playable ad production at the company, pioneering the use of Craftsman+ and establishing best practices for creative production from the ground up.

  • Served as the primary creative voice for weekly UX feedback sessions, consistently identifying improvements that enhanced platform usability and streamlined creative workflows across the team

Technical Artist, Product Team

Scopely - San Francisco, CA September 2022 - June 2024

Focused on Maya character rigging and related tasks, contributing to game development by improving asset realism and supporting production workflows.

  • Improved the realism and immersion of in-game assets by rigging animals in Maya, enhancing overall player experience.

  • Enhanced efficiency and quality of asset delivery by collaborating with animators and modelers, ensuring a smooth production workflow.

  • Supported localization of in-game text across multiple languages and regions by assisting the design team using Unity.

  • Gained working knowledge of Unity tools, including prefab design and iCloud implementation.

Marketing Artist, UA Creative Team

GSN Games - San Francisco, CA June 2019 - September 2022

Created and optimized ad content to improve performance and drive installs for Tiki Solitaire TriPeaks. My work included designing video, static, and playable ads while collaborating with the marketing team to refine creative strategies and maintain brand consistency.

  • Developed visual identities and campaign creative for mobile game marketing - building brand consistent assets across paid social digital and video channels.

  • Improved preview image CTR from 7.9% to 19.07% and IPM from 37.3 to 93.13% through A/B testing and iterative creative optimization.

  • Designed video, static, and playable ads to maintain high engagement and performance-focused creative output.

  • Led end-to-end creative projects with outsourced contractors from concept through final delivery.

  • Partnered with the marketing team to analyze performance data and refine creative strategies for improved engagement.

  • Used Unity to capture high-quality gameplay recordings, expanding creative capabilities and improving overall ad production quality.

  • Concepted, storyboarded, and produced video content for GSN Games marketing campaigns highlighting in-game experiences for global audiences

Junior Graphic Designer, UA Creative Team

Product Madness (Contract Employee) - San Francisco, CA March 2019 - June 2019

Created video ads for Lightning Link Casino, supporting the promotion of new app features and driving user growth. My work focused on producing engaging, high-performing videos while maintaining brand consistency and an organized creative workflow.

  • Designed video ads that increased engagement and app installs by showcasing key gameplay features and driving user excitement.

  • Produced top-performing Facebook video ads, consistently ranking in the top three and generating up to 3,500 new registrations per campaign.

  • Led collaboration with outsourced designers through weekly creative briefs, ensuring brand consistency and on-time delivery across all campaign touch points.

  • Improved team efficiency by organizing and expanding the internal art library, improving access to creative assets for future use.

Graphic Designer, Freelance

Moomin Shop Hawaii (Remote) - Hayward, CA August 2018 - March 2020

Created Hawaii-themed character designs for Moomin Shop Hawaii by adapting existing assets to fit the brand’s tropical style, strengthening the shop’s visual identity and connection to the local audience.

  • Utilized Photoshop and Illustrator to develop high-quality Hawaii-themed graphics, ensuring consistency and visual cohesion across all designs.

  • Redesigned Moomin characters with Hawaii-inspired patterns and visuals, enhancing the brand identity and aligning it with target audience preferences.

  • Prepared and finalized artwork for print production, ensuring all designs met technical printing.

Graphic Designer

Skin Solution - Menlo Park, CA July 2017 - June 2018

Managed design and social media efforts to strengthen Skin Solution’s online presence and attract more customers. My work combined visual design, digital marketing, and website updates to promote services and boost engagement.

  • Designed captivating digital flyers to promote salon services and special offers, effectively boosting foot traffic and enhancing client engagement.

  • Built and maintained the company website to offer customers convenient online shopping options, enhancing accessibility and driving sales.

  • Managed Facebook and Instagram accounts, growing engagement and visibility through consistent posting and targeted content strategies.

  • Produced compelling digital advertisements highlighting upcoming products and popular brands, successfully promoting new arrivals and driving sales.

  • Rebuilt and redesigned the company website using Wix.com, integrating e-commerce functionality to facilitate online sales of skincare products, expanding revenue streams and extending customer reach.

Administrative & Art Assistant

IIC ART Inc. (Art Distribution Company)- Fremont, CA April 2017 - June 2017

Organized artwork inventory, managed client data, and supported website updates to improve workflow and strengthen the company’s online presence. Contributed to streamlining daily operations and maintaining clear communication across the team.

  • Managed artwork inventory and created client spreadsheets for B2C sales, ensuring accurate tracking and organization of product information to optimize sales processes.

  • Built and optimized the company website to improve selling functionality, implementing user-friendly features to enhance the online shopping experience and support sales growth.Utilized Photoshop to integrate artwork into pre-designed spaces, improving visual presentation and effectively promoting products.

  • Assisted the CEO and Art Director with weekly tasks, supporting workflow efficiency and increasing overall productivity.

  • Developed and maintained client databases to organize potential client information, improving communication efficiency and strengthening client relationship management.

Sales Assistant & Graphic Designer

Moni Honolulu - Honolulu HI June 2015 - March 2017

At Suntan Snoopy, I managed store operations while also contributing to creative projects and product design. My role combined customer service, sales, and hands-on design work, requiring quick problem-solving and adaptability during busy hours.

  • Assisted international customers, primarily Japanese speakers, by communicating in Japanese to ensure smooth, positive shopping experiences and support sales.

  • Managed coworkers, organized deliveries, handled sales transactions, and maintained store operations, often running the shop independently during evening rush hours.

  • Used Photoshop to finalize renderings of Suntan Snoopy designs prior to publication.

  • Painted Suntan Snoopy murals on store walls to attract foot traffic and engage customers.

  • Contributed to new product artwork during a one-month contract, designing and refining Suntan Snoopy items to align with upcoming releases and target audience preferences.

EDUCATION

Bachelors of Fine Arts, 3D Animation

Academy of Art University, San Francisco, CA     

Studio Experience: CG Rigging

  • Managed and executed rigging for 3D characters across two studio production pipelines as part of a collaborative class project involving students from diverse disciplines.

  • Provided regular updates to the producer and animators, ensuring smooth workflows by simplifying character controls and resolving rig issues during critical deadlines.

  • Rigged distinct characters (biped and cartoony biped), demonstrating versatility in character rigging techniques.

  • Implemented advanced rigging techniques, including squash and stretch, facial rigs, and FK/IK systems, to enhance character expressiveness and animation flexibility.

  • Improved workflow efficiency using the Expression Editor and Python scripting, optimizing rigging processes and supporting overall production pipeline success.                                  

ADDITIONAL INFORMATION

Vocational Certificate, Graphic Design

Sessions College, Tempe, AZ        

Completed an online vocational certificate program in graphic design, developing a strong foundation in visual communication, typography, and digital design tools. Through coursework and practical assignments, I gained proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign. This training strengthened my understanding of design principles and prepared me to apply my skills to real-world design projects.

Continuing Education, Motion Graphics

School of Motion,

Currently taking an online program for motion graphic design, continuing to develop a strong foundation for visual communication through movement and storytelling. Through video discussions and practical assignments, I’m gaining proficiency in After Effects (including Cinema 4D), Photoshop, Illustrator, UX animation, and more. This training is strengthening my understanding of design beyond just motion design for mobile games.