I’m a Motion Graphics and Creative Marketing Designer with 7+ years of experience creating ads, playables, and interactive content for mobile games. I enjoy combining creativity with data to create engaging work, then using real performance insights to refine and improve it.
Most of my work focuses on user acquisition creatives, including video ads, static designs, GIFs, banners, and playable ads, along with 2D/3D character rigging.My primary tools are After Effects and Photoshop, with additional experience in Illustrator, Maya, and Unity.
I’ve had the opportunity to work on campaigns for titles like Lightning Link Casino, Solitaire TriPeaks, and Pokémon GO, collaborating with marketing, product, and design teams to create creatives that perform in real-world campaigns. A big part of my process is looking at what the data is telling us—CTR, installs, engagement—and using that to improve and iterate on creative direction.
Along the way, I’ve also worked closely with product and design teams on things like Unity workflows, localization support, and technical rigging tasks, which gave me a deeper understanding of how creative work fits into the broader production pipeline.
At the core, I really enjoy building things that not only look good, but actually work—whether that’s improving performance, helping users understand a game faster, or making an experience more engaging and intuitive.